News Release
FOR IMMEDIATE RELEASE
October 18, 2006
Contact: Gordon Taylor
Number: 916-480-7200

Red Ribbon Week Kicks Off At Charles M. Goethe Middle School
Children at South Sacramento School Pledge to be Drug-Free
in Honor of Red Ribbon Week

WHO:

• Drug Enforcement Administration (DEA) – Assistant Special Agent in Charge Gordon Taylor, representatives from Sacramento Police Department, California National Guard, California Red Ribbon Coalition, California Alcohol and Drug Programs and California Department of Education, Principal and Students of Charles M. Goethe Middle School.
  

WHAT:

• DEA, Sacramento Police Department, California Red Ribbon Coalition will kick off national Red Ribbon Week at the Charles M. Goethe Middle School, located in the South Sacramento Area. Red Ribbon Week is celebrated across the nation from October 23 – 31 and this year marks the 21st anniversary of the campaign. Red Ribbon Week is the nation’s largest drug prevention effort, which began after drug traffickers in Mexico kidnapped, tortured and brutally murdered DEA Special Agent Enrique “Kiki” Camarena in March 1985. The campaign is dedicated to helping preserve Special Agent Camarena’s memory and further the cause for which he gave his life, the fight against the violence of drug crime and the misery of addiction. By gathering together in special events and wearing a Red Ribbon during the last week in October, Americans from all walks of life demonstrate their opposition to drugs.
  
• Some highlights at Charles M. Goethe Middle School will be a DEA Helicopter landing at the school, demonstrations by DEA Clandestine Laboratory Enforcement Team and various specialty units from the Sacramento Police Department, including the K-9 and School Resource Officers Unit.

· The media is invited to attend the event and film/photograph the event.

WHEN:

• MONDAY, OCTOBER, 23, 2006 @ 10:00 A.M.

WHERE:

· CHARLES M. GOETHE MIDDLE SCHOOL @ 2250 68TH Avenue, Sacramento.

NOTE: ALL media MUST PRESENT GOVERNMENT-ISSUED PHOTO ID (such as driver’s license) as well as VALID MEDIA CREDENTIALS. All press inquires regarding logistics should be directed to Assistant Special Agent in Charge Gordon Taylor at 916-480-7200.